DonateLoginJoin Us
  1. Home
  2. Our Mentors
  3. Feridoon Malekzadeh
Feridoon's profile photo
Mentor Available
Meet

Feridoon Malekzadeh
He/Him

✓ Verified Mentor

Senior UX Strategist for AI and Agentic Experiences @ ServiceNow

Details confirmed current August 2026

TwitterInstagramLinkedInMediumPinterest
feridoon.malekzadeh.net

About Me

Being a designer, thinker, and tinkerer allows me to apply my childhood passions to my work. It’s who I’ve always been. It is mine why. ▪️ User experience and product executive with 25+ years of experience in designing and developing successful software applications for all platforms ▪️ Strong entrepreneurial drive: co-founded two startups with an emphasis on disrupting established business models in e-commerce and consumer electronics (IoT - Internet of Things) ▪️ Recognized as an innovator, creative thinker, and evangelist for software design and user interface engineering, with a strong appreciation for the growing role that experience design will have in the next generation of products for industry-leading companies like Samsung, Microsoft, T-Mobile, and Vodafone ▪️ Proven track record for significantly improving a company’s products resulting in a measurable and dramatic increase in engagement, usage, and product revenue ▪️ Experienced in all phases of multidisciplinary design as practitioner and manager ▪️ Skilled at competitive analysis, user flows, site maps, wireframes, visual mockups, video, usability studies, style guides, design principles, prototyping, and functional specifications ▪️ Special expertise in digital transformation, product strategy, product roadmaps, user experience design, user interface engineering, and creative thinking ▪️ Focus on results, balancing innovation and creativity with practical considerations SPECIALTIES ✔ User Experience Design ✔ Product Strategy, product management, roadmaps, feature prioritization ✔ Product Innovation and Outside-The-Box Thinking ✔ Leadership / Mentorship / Communication / Building Design Teams / Management ✔ User Experience Design for Lean/Agile Development ✔ Inclusive, diverse mindset

My Skills

  • Architecture
  • Career Advice
  • Creative Direction
  • Product Development Process
  • User Experience

My Career

Senior UX Strategist for AI and Agentic ExperiencesServiceNowFebruary 2025
Current
Vice President of Experience Design Smartsheet August 2020 - August 2022
Associate Vice President of Design AT&TJune 2019 - July 2020
Head of Design HelmApril 2017 - June 2019
Product Design and User Experience Consultant Feridoon Malekzadeh -
Fractional Head of DesignFeridoon MalekzadehSeptember 2022 - January 2023

My Education

SAE Institute UKMultimedia Producer, Screen-based digital media (internet, PC, etc.) and interaction design.
UC IrvineBA, Humanities / English Literature

My Details

Country
  • United States
Languages
  • German
  • English
Years of Experience
  • 15+ years
Timezone
  • Pacific Standard Time
Member Since
  • June 1, 2020
‌
‌
‌
‌
‌
Designed

We are the only 501(c)(3) charity building a diverse design community and platform of educational tools and mentoring.

  • Discover
  • News
  • Events
  • Discussions
  • Learn
  • Learning Paths
  • Skill Labs
  • Critique
  • Podcasts
  • Connect
  • Your Recommendations
  • Our Mentors
  • Become a Mentor
  • Work
  • Projects
  • Jobs
  • Career Map
  • Learn More
  • Community Standards
  • About Us
  • Our Impact
  • Platform Updates
  • Our Donors
  • Get Involved
  • Donate
  • FAQ
  • Shop Gear
  • Contact

FacebookTwitterInstagramLinkedInMediumPinterestYouTubeDribbbleProduct HuntSlack

Code of Conduct•Privacy Policy•Terms of Service•Status

© 2026 | Designed, Inc., is a US based 501(c)(3) public charity, EIN 82-2806653.