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Fatima Kamali
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Senior User Experience Researcher @ Sonder

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thenewinsight.com.au

About Me

As a product designer with a background in industrial design, and interaction design, my goal is always to design meaningful products, services and experiences that focus on ease of use and provide a seamless experience — one that is so intuitive the user doesn’t even recognise it. I am a mixed-method researcher with background in product design. I use various qualitative and qualitative research methods to understand users' needs, behaviours, and motivations to optimise product market fit and build successful products. I am particularly passionate about the intersection between humans behaviour and technology. Through applying qualitative user research, facilitating usability testing sessions, and using statistical data analysis, I developing user research reports, user personas, and journey maps that help organisations to deliver a meaningful experience for every moment that users interact with their products and services.

My Skills

  • Product Design
  • User Centered Design
  • User Interface
  • User Research
  • User Testing

My Career

Senior User Experience ResearcherSonderMay 2022
Current
User Experience ResearcherSwyftxMarch 2021 - May 2022
Guest lecturer - Critical Experience DesignQUT (Queensland University of Technology) 2020 - April 2022
User Experience DesignerAmour TechMay 2020 - 2021
Freelance Web DesignerVividea Design Studio 2014 - June 2019

My Education

QUT (Queensland University of Technology)Doctor of Philosophy (PhD), Industrial DesignGraduated 2020
Alzahra UniversityBachelor, Product DesignGraduated 2009
Soreh CollegeDiploma, Graphic DesignGraduated 2004

My Details

Country
  • Australia
Languages
  • English
  • Persian
Years of Experience
  • 15+ years
Timezone
  • E. Australia Standard Time
Member Since
  • January 27, 2021
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