Rubina RamchandaniShe/Her

About Me

I thrive in environments that encourage disruptive and speculative design thinking. It is imperative that I positively influence the company I work for as well as the lives of the people I design for. Data and direct customer feedback is important for me to keep the MVP focused and make informed design decisions. I believe that boundaries need to be pushed and status quo routinely questioned in order for innovation to thrive. My experience, education and skill-sets allow me to take on cross-functional responsibilities and collaborate with relevant teams and stakeholders, including researchers, engineers, product (business) owners and brand strategists. I have a proven track record of effective and balanced designing through research, innovative strategy, conceptualizing, product definition and designing cohesive systems. I am well-versed in design tools such as card sorting, sketching, rapid prototyping, concept videos and high fidelity wireframes to effectively communicate ideas and concepts. I have successfully led teams from concept to product shipment. I am exploring new opportunities that will challenge me in applying current skills while also developing new ones.

My Skills

• Product Design
• User Centered Design
• User Experience
• User Research
• Video Production

My Career

• User Experience DesignerAmazonFebruary 2021
  Current
• Snr Product DesignerVolkswagen Group of America, Electronics Research LabAugust 2018 - February 2021
• Snr. Product DesignerCiscoJune 2016 - July 2018
• PrincipleConnected DesignsNovember 2005 - December 2012
• UX ArchitectPOSSIBLEAugust 2012 - September 2012

My Education

• General AssemblyCertification, Product ManagementGraduated 2017
• ArtCenter College of DesignMaster of Fine Arts (MFA), Media DesignGraduated 2012
• University for the Creative ArtsBachelors of Arts, Graphic DesignGraduated 2007
• Wigan and LeighDiploma Advertising and Graphic DesignGraduated 2005
• Jai Hindu jobsHSC, Business/Commerce/EconomicsGraduated 2002

My Details